Most small business owners would agree that they want their businesses to grow. In order to achieve this desired growth, the small business must become recognizable; it must brand itself. There are literally millions of other organizations trying to steal your customers away from you on any given day. One simplistic method for enhancing your recognition is to obtain a toll free 800 number.  Having an 800 number can benefit your business in many ways. Let’s examine a few of them now:

  1. Perhaps most importantly, having a toll free number helps your business to establish the trust of potential consumers. Research has shown that consumers are 30 times more likely to offer their personal information when calling an 800 number. It makes them feel that they are dealing with a trustworthy organization that will be there for the long run.
  2. Customer satisfaction makes and breaks small businesses every day. The failure rates for small businesses are staggering. When you show your customers that you care enough to provide them an 800 number to call toll free, they feel appreciated. Studies show that consumers complain heavily of being made to pay long distance charges for customer service. Even in this modern age where phone calls are literally a dime a dozen, they expect a business of quality to provide this service.
  3. There’s a lot of competition in the world for all businesses small or large. You need to stand out. A toll-free 800 number helps you to do that. Ask yourself if this is true. Which type of number stands out to you?
  4. 800 numbers are simply more professional than non-800 numbers. The consumers perception of your business’s professionalism means everything. Don’t make them feel like they’re dealing with a newcomer; an organization that is just trying to establish itself. Let them know that your organization is based on professionalism and customer service.
  5. Assuming your desire to grow your small business, you need to recognize that every single fortune 500 company has a toll free 800 number. Learn from the success of the successful.
  6. Fact: an 800 number is far easier to remember for people. They may not want to call or be able to call immediately upon hearing or seeing your number. The better that they can remember your number, the more likely they will be to call it. Do not make the mistake of placing too much faith in the memory of the general public. Burn your number into their minds make it toll-free 800.
  7. In addition to the 800 prefix, it is good to use a vanity/custom phone number. This will be more easily embedded into their long-term memories. This enhances your branding. Think about 1 800 FLOWERS. Enough said.
  8. Having a toll free 800 number allows you the ability to communicate with your customers from anywhere. It broadens your reach.
  9. 800 numbers are not affected by changes in area codes. Besides being free to call, they are not location dependent. You will never have to change your business cards or the information on your other advertising mediums again.

If you are the owner of a small business and desire to increase your profits, recognition, professional image and branding, then you definitely need to obtain a toll free 800 number today. Why wait any longer? The benefits are many. The price is negligible.  Take this first step in making your small business become the superstructure that you envision.

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